Success Stories

Type of Company: 
Medicare Part D provider

Program & Audience: 
Education and enrollment of clients eligible for 2006 Medicare Part D program

Program Objectives: 
Process inbound and outbound calls from clients interested in Medicare Part D, Assess and qualify client situation, Present features and benefits, Process enrollments

Program Outcome: 
Exceeded enrollment projections, Exceeded customer service satisfaction standards, Exceeded service metrics (ASA, abandon rate, and call length), Client renewed and expanded contract for 2007 Medicare Part D program

Type of Company: 
Employee Benefits

Program & Audience: 
Appointment setting within regional businesses

Program Objectives: 
Identify and contact decision maker, Assess and qualify company needs and budget constraints, Present features and benefits, Schedule appointments

Program Outcome: 
25% close ratio on appointments, Client ROI of 4 to 1, Ongoing partnership for over five years

Type of Company: 
Financial Services

Program & Audience: 
Appointment setting and lead generation for loan officers within targeted small businesses

Program Objectives: 
Identify and contact C-level executives, Assess and qualify based on needs and budget constraints, Present features and benefits, Schedule appointments

Program Outcome: 
30% close ratio on appointments, Client had to hire additional loan officers to handle lead volume, Client assets tripled within 36 months

Type of Company
Mail Order Pharmacy

Program & Audience:
Recruitment of healthcare professionals for a client-sponsored seminar

Program Objectives:
Identify and contact potential attendees, Present seminar topic to physician or office manager, Schedule for attendance

Program Outcome:
Exceeded recruitment goal by 30%

Type of Company
Pharmaceutical (Top 50)

Program & Audience:
Recruitment of patients for clinical trial

Program Objectives:
Identify and contact potential patients, Reduce time and cost of patient recruitment, Penetrate larger audience with cost efficiency, Complete inclusion/exclusion screening

Program Outcome:
Recruitment time and cost reduced by 40%, Earlier product launch and better market position for client

Type of Company
Electronic Security Services

Program & Audience:
Lead generation in New York city post-9/11, Identify and recruit attendees for client open house featuring newest business security technology and offerings, Target audience of businesses vulnerable to security attacks (i.e. office buildings, museums, hotels, etc.)

Program Objectives:
Identify and contact potential clients, Increase company and brand awareness in marketplace, Develop new sources of revenue

Program Outcome:
35% attendee/sales appointment conversion rate, Client ROI of 10 to 1