Case Studies

Here are some success stories from across various industries touching the consumer as well as the business market.

  • Type of Company:
  • Medicare Part D Provider
  • Program and Audience:
  • Educate and enroll clients eligible for 2006 Medicare Part D program
  • Program Objectives:
  • Process inbound and outbound calls from clients interested in Medicare Part D
  • Access and qualify client situation
  • Present features and benefits
  • Process enrollments
  • Program Outcome:
  • Exceeded enrollment projections
  • Exceeded customer service satisfaction standards
  • Exceeded service metrics (ASA, abandon rate, call length)
  • Client renewed and expanded the contract
  • Type of Company:
  • Employee Benefits
  • Program and Audience:
  • Schedule appointments with regional businesses
  • Program Objectives:
  • Process inbound and outbound calls from clients interested in Medicare Part D
  • Access and qualify the company's needs and budget constraints
  • Present features and benefits
  • Schedule appointments
  • Program Outcome:
  • 25% close ratio on appointments
  • Client ROI of 4:1
  • Exceeded service metrics (ASA, abandon rate, call length)
  • Ongoing partnership for over 5 years
  • Type of Company:
  • Financial Services
  • Program and Audience:
  • Schedule appointments and generate leads for loan officers within targetet small business
  • Program Objectives:
  • Identify and contact C-level executives
  • Access and qualify the company's needs and budget constraints
  • Present features and benefits
  • Schedule appointments
  • Program Outcome:
  • 30% close ratio on appointments
  • Client had to hire additional loan officers to handle the lead volume
  • Client's assets tripled within 36 months
  • Type of Company:
  • Mail Order Pharmacy
  • Program and Audience:
  • Recruit healthcare professionals for a client-sponsored seminar
  • Program Objectives:
  • Identify and contact potential attendees
  • Present seminar topic to physician or office manager
  • Schedule for attendance
  • Program Outcome:
  • Exceeded recruitment goal by 30%
  • Type of Company:
  • Pharmaceutical (Top 50)
  • Program and Audience:
  • Recruit patients for clinical trial
  • Program Objectives:
  • Identify and contact potential patients
  • Reduce time and cost of patient recruitment
  • Penetrated larger audience more cost effectively
  • Complete inclusion/exclusion screening
  • Program Outcome:
  • Recruitment time and cost reduced by 40%
  • Earlier product launch and subsequent better market position for client
  • Type of Company:
  • Electronic Security Service
  • Program and Audience:
  • Recruit attendees to an open house featuring new business security technology in New York City post 9/11
  • Program Objectives:
  • Identify and contact potential business clients most vulnerable to security attacks
  • Increase company and brand awareness in the marketplace
  • Develop new revenue stream
  • Program Outcome:
  • 35% attendee/sales appointment conversion rate
  • Client ROI of 10:1